Meet the founder
Hey, I'm Jen.
Trader, artist and founder of UPWRD
The story
I started trading over four years ago, completely self taught. Hours of research, endless videos, and a lot of time studying the charts.
I quickly discovered how overwhelming it can be. Everyone teaches something different. Strategies contradict each other. There is endless information, but very little structure around what to learn and when.
I stopped looking for more information and started focusing on building a process I could understand, repeat and refine.
That changed everything. As I shared my journey online, more people asked me to teach them what I had learned. Teaching wasn't originally part of the plan, but it felt surprisingly natural.
And eventually, that became UPWRD. My goal isn't to tell you what trades to take or promise you an outcome. It's to help you understand what you're doing and build the skills to make more informed decisions.
Two worlds
Creativity and structure.
Turns out, I need both.
The artist
Outside of trading, I'm also a professional singer and artist. Creativity has always been a huge part of my life, the part that follows feeling, intuition and expression.
The trader
Trading introduced me to a different world of structure, patience and discipline. The part that follows a process and refines over time.
Why UPWRD
Less intimidating.
More approachable.
UPWRD is the platform. I'm the founder, and I teach Trading Foundations. Not a signal service. Not a promise of outcomes. A structured way to learn the skills and make more informed decisions.
If you're ready to learn one step at a time, you're in the right place.
Time to lock in.
Jen